This Bashkir Beat Rivaled Lady Gaga and Caused a Backlash in Russia! Humay by AyYola Explained

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Description

When a truly unexpected Bashkir hit named Homay by Ayola topped global Shazam and TikTok charts—outshining even Lady Gaga—many around the world celebrated.
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But in their homeland of Bashkiria (Russia), the reaction was mixed. In this video, I break down Homay’s visuals, explore its roots in the Bashkir epic Ural-Batyr, and explain what the figure of Humay means—both as a mythological bird of wisdom and a symbol of modern Bashkir identity. I’ll also delve into who the Bashkirs are and why a song smashing international charts sparked controversy at home. This is just the beginning of the story—stay tuned for part two.

Timecodes:
00:00 Intro – viral Bashkir hit Homay
01:45 Who is Humay (by Ayola)
03:15 Ural-Batyr legend explained
05:20 Who are the Bashkirs
05:45 The Bashkir language
06:52 Are Bashkirs independent?
07:12 Religious identity – Muslims
08:17 Nomadic roots of Bashkirs
09:37 Bashkir reaction to Ayola

🎥 Original music video:
Original music video: [https://www.youtube.com/watch?v=V88rmlzIp5k&list=RDV88rmlzIp5k&start_radio=1]
Bashkir Cartoon: [https://www.youtube.com/watch?v=1SxHYuGMnCw&t=302s]

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