BLACKPINK - ‘뛰어(JUMP)’ M/V REACTION

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This song is an earworm wow. I wasn't so sold the first time I heard the snippets from their show in Seoul but boy did I underestimate the catchy factor of this song! It did take me a little bit to get into but once the song has grown on me, it's been stuck on repeat since. I won't go as far as to say this is my favorite of theirs or their best in my opinion but it is still such a banger, it makes you want to join along, it's super easy to listen to and sing along to. Like I kept on saying in the video, this song has got some PSY quality, if that makes sense? Which is why I feel like it works so well live : it get everyone hyped and jumping and banging their head etc. And I guess the MV captured that well. Really though, song aside, this MV was something ... I can't say I like it a lot. The girls are obviously gorgeous and they did the job, the video has got come funny moments but some shots feel quite uncanny and unpolished even, which is not something I'm used to saying about their MV. That said, I listen to music more than I watch the MV so at the end of the end, I don't really mind not being into the MV much.

→ Watch the MV here: https://www.youtube.com/watch?v=CgCVZdcKcqY&list=RDCgCVZdcKcqY&start_radio=1

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